Oana approached us at the start of her journey as a small scale cosmetics artisan. Using the wild flora of the hills and meadows surrounding her home, she imagines, and hand mixes soaps, creams and wonderfully scented care oils in a sustainable and eco-friendly way.

We created for her a minimalistic logo and visual identity, in line with the product’s simplicity. The packaging is inspired by herbarium sheets and apothecary labels and is accompanied by a pastel palette that compliments the natural tones of the products.

A big shout out to Oana for following her dream and being such a good friend to nature.